bulk sms cost india

Bulk SMS Cost India 2023

Bulk SMS is also known as bulk texting or bulk messaging. It's a service that allows individuals, businesses and organizations to send large numbers of SMS messages simultaneously to many recipients. The low cost of this service makes it a popular choice in India. This article will examine the costs of bulk SMS in India.

Costs of bulk SMS are determined by a number of factors including the volume of messages sent, the quality and destination networks as well as the features offered by the service provider. Bulk SMS services are typically offered by telecom operators or SMS gateway providers.


Let's first consider the pricing model. Bulk SMS providers offer two main pricing models, credit-based or SMS-based. Credit-based models allow users to purchase credits in bulk and then each credit is credited with a specific number of SMS. A provider may offer one credit per 1,000 SMS messages. The cost of SMS is directly related to the number sent. Many providers offer volume discounts whereby the cost per message decreases with the increase in messages.




The cost of SMS can be affected by the number of messages purchased. The cost of SMS is generally lower when a user purchases more credits or messages. For an idea of the price per SMS, it can be anywhere between 10 paise and 25 paise (0.10 to 0.25 INR), for a model based on credits. And 20 paise up to 50 paise (0.20-0.50 INR) if you use an SMS-based system. The prices may vary between transactional and promotional SMS messages. Promotional SMS are usually cheaper because of the tighter delivery regulations.



The next step is to look at the network operators. India has many telecom operators and they all have different pricing agreements. Sending SMS to different networks may incur different costs. SMS termination charges, or the cost of delivering an SMS to a recipient's network, can vary from 2 to 5 paise (0.02 INR to 0.05 INR) for each SMS. Providers may also charge more for premium networks that have higher deliverability rates.

Bulk SMS providers provide additional features, such as sending reports, customization of sender ID, scheduling messages and API integration, in addition to basic SMS services. These features may be charged extra, depending on who you choose.



Cost structure is also affected by regulatory compliance. Telecom Regulatory Authority of India has developed guidelines for bulk SMS in order to reduce spam and unwanted messages. The providers must adhere to the guidelines. Failure to do so could result in increased costs or penalties. Some providers have included compliance costs into their pricing.


Note that the above information is based on an average cost and can vary between service providers, timeframes, and regions. Prices are also subject to change because of market fluctuations, regulatory changes, and other factors.

Conclusion: The cost of bulk SMS is affected by a number of factors including the pricing model used, message volume and destination networks. Additional features, regulatory compliance and market conditions are also important. Bulk SMS services are available to businesses and individuals. They should compare the offerings of different providers in order to find a combination that suits their needs.



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